suomeksi
in English
Asia as a Business Area (KFV012), 6 op
Perustiedot
| Kurssin nimi: | Asia as a Business Area |
| Winhakoodi: | KFV012 |
| Kurren lyhenne: | |
| Opintopisteet: | 6 |
| Opintojakson taso: | Vapaasti valittavat opinnot |
| Toteutusvuosi: | Ei määritelty |
| Jakso: | Ei määritelty |
| Lukuvuosi: | 0708 |
| Opetuskieli: | English |
| Opettaja: | |
| Lopullinen arviointi: | Arvosteluasteikolla (0-5) |
Kuvaukset
Esitietovaatimukset
Sisältö (ydinaines ja -osaaminen)
Understanding business dynamics together with cultural values equips you with the necessary management knowledge as well as analytical skills for the effective strategic marketing in the Asia-Pacific countries and regions. A greater insight will be given into the different administrative modes, negotiation styles and other cultural aspects to build an important framework whilst starting business in the Asia-Pacific Region
Sisältö (täydentävä ja erityisosaaminen)
Tiedolliset oppimistulokset (ydinaines ja -osaaminen)
The course is designed to introduce the complex diversity of the Asia-Pacific Region as a business area and the dynamics of businesses in 20 Asia-Pacific countries and 4 regions. The course will concentrate on the business opportunities and challenges in the fastest growing business area in the world. The course particularly focuses on historical backgrounds, governance frames, business practices, cultures and social structures in preparing the companies to organise their businesses in the Asia-Pacific Region.
Taidolliset oppimistulokset (ydinaines ja -osaaminen)
Kirjallisuus ja muu materiaali
Two of the textbooks mentioned below:
Lasserre Philip?Schutte Helmutt: Strategies for Asia Pacific. Building of the Business in Asia. Palgrave Macmillan Ltd., USA 2005.
Backman Michael: The Asian Insider. Unconventional Wisdom for Asian Business. Palgrave Macmillan Ltd., USA 2004.
Kumar Rajesh?Sthi Anand: Doing Business in India. Palgrave Macmillan Ltd., USA 2005.
Opetusmenetelmät
The course will be arranged as an intensive course. It is divided into lectures (30 hours) and a group work report. You are encouraged to become an active information seeker and user in Asian business and business cultures.
Opiskelijan kuormittavuus
Arvioinnin perusteet
To pass the module the student must achieve a minimum of 45 from 100 for the exam and project work.
Examination 50 %
Group Work Report 50 %