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Jakelun johtaminen (KES004), 3 op
Basic information
| Course name: | Jakelun johtaminen Management of Distribution |
| Course Winha code: | KES004 |
| Kurre acronym: | KES004 |
| Credits: | 3 |
| Type and level of course: | Professional studies |
| Year of study, semester or study period: | 2.year |
| Implementation: | Spring semester, 4.period |
| Semester: | 0607 |
| Language of tuition: | Suomi |
| Teacher: | |
| Final assessment: | Grading scale (0-5) |
Descriptions
Prerequisites
KE1002 or LOGI
Course contents (core content level)
Structure of distribution channel
- Process management
- ECR
- Category management
Course contents (additional)
Students would be familiar with the fundamental principles of Distri-butions Channels.
Core content level learning outcomes (knowledge and understanding)
Logistic is a process and in distribution management course students would understand how the process works and which func-tions effects to distribution channels. The Keyword is ECR, Category management and process management. In addition to this students will know the most common methods and terminology of distribution channels and could put them in practice.
Core content level learning outcomes (skills)
Students would also practice writing, reporting and presentation skills in this course.
Recommended reading
Rosenbloom, Bert. 1999. Marketing Channels. A Management view. 6th Ed.
Teaching and learning strategies
lectures, group work (analysis of thesis) in addition to writing task (working paper)
Teaching methods and student workload
Learning tasks / Assignments
Assessment weighting and grading
Accepted exam and working paper and presentation. From 0 ? 100 points.
Related competences of the degree programme
Communication and social competence
Personal development