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Työyhteisön viestintä (KK2001), 3 op
Basic information
| Course name: | Työyhteisön viestintä |
| Course Winha code: | KK2001 |
| Kurre acronym: | |
| Credits: | 3 |
| Type and level of course: | Professional studies |
| Year of study, semester or study period: | 2.year |
| Implementation: | Not defined |
| Semester: | 0607 |
| Language of tuition: | Suomi |
| Teacher: | Minna Kaihovirta-Rapo / Kristiina Suihko |
| Final assessment: | Grading scale (0-5) |
Descriptions
Prerequisites
Basics of professional communication
Course contents (core content level)
Aspects of organizational communication:
? building of organizational image
? informing and initiation,
? communication?s interest groups
? planning of organizational communication
? strategic, operative and tactic level of communication
? means of communication, for example press release, press conference, annual report, meetings, electronic communication.
Course contents (additional)
Evaluation and development of organizational communication.
Core content level learning outcomes (knowledge and understanding)
Students will familiarize themselves with the elements of both internal and external organizational communication. Students will understand that well planned and implemented organizational communication is a key element for organisation. Students will also understand that communication is a crucial part of management and leadership as well as part of information management. In addition students comprehend that communication is related to motivating and initiating employees. Students understand fully the vital means and channels of both internal and external communication.
Core content level learning outcomes (skills)
Students will be trained to plan organization?s communication on strategic and tactic level. During the course students communicative skills will develop in both written and oral communication.
Recommended reading
Course material.
Juholin, Elisa 2001. Communicare! Viestintä strategiasta käytäntöön. Inforviestintä Oy, Helsinki.
Lohtaja, Sirke & Kaihovirta-Rapo, Minna 2007. Tehoa työelämän viestintään. Puhu kuulijalle, kirjoita lukijalle. WSOY, Helsinki.
Teaching and learning strategies
Lectures and contact hours, learning assignements.
Teaching methods and student workload
Reports
Lectures and presentations
Assessment weighting and grading
Learning assignments 100%.
Related competences of the degree programme
Competencies for society and organisations
Communication and social competence
Extensive business competencies
Personal development
Development competencies