Liikelahjat (MUST061), 4 op
Basic information
Course name: | Liikelahjat |
Course Winha code: | MUST061 |
Kurre acronym: | |
Credits: | 4 |
Type and level of course: | Professional studies |
Year of study, semester or study period: | 3.year |
Implementation: | Autumn semester |
Semester: | 0607 |
Language of tuition: | Suomi |
Teacher: | |
Final assessment: | Grading scale (0-5) |
Descriptions
Prerequisites
Course contents (core content level)
Teva area promotional gift products, designing promotional gift products, subcontracting the production, companies that offer promotional gifts, the importance of corporate image.
Course contents (additional)
Core content level learning outcomes (knowledge and understanding)
The student gains knowledge about various kinds of promotional gift products in Teva area
Core content level learning outcomes (skills)
Recommended reading
Design Management. Hallittu yrityskuva. Toimittanut Design Forum ja Muoto-lehti, 1988 : Rakennuskirja, Hanko
Arja Mikluha, 1997: Lahjat ja liikelahjat eri maissa. Kauppakaari Oy. Tammer-paino Oy. Tampere
Teaching and learning strategies
Lectures, excursions, assignments